$100K Advice for Online Writers
Combine social proof + authority to earn six figures writing on social media
In 2019 I made my first $1 writing online.
I got lucky and my second Medium article went semi-viral, earning $500. (payouts aren’t as good in ‘23)
This blew my mind.
“I think I can make a full-time living writing online.”
It took 2 years of writing online as a side hustle before I quit my job in Dec’ 2022 to build FinGhost.io to 6 figures in six months.
Along the way, I invested $15,000 in mentors and courses.
Every 6-figure creator I met had 2 things in common:
They established authority in their niche
They had tons of social proof of results
Today I’m breaking down both so you can earn more $$ writing on LinkedIn, Twitter, and Substack.
What is authority?
Authority shows your competence.
This is what makes your ideal customers think:
“Anthony is the expert in this niche, I should be working with him.”
How to show authority
You should be showing your authority in your:
Twitter/LinkedIn bio
Daily tweets and LinkedIn posts
On your website if you have one
The fact that I’ve generated 15M views and I’m building the “#1 Ghostwriting Agency” in my niche shows my authority as a writer for finance entrepreneurs.
What is social proof?
Social proof = results.
What have you achieved for yourself and your clients?
How to show social proof
Ask clients or other trusted writers for a testimonial.
LinkedIn makes it easy to do this.
Sometimes they show up from creators without even asking, like this recommendation that Justin Welsh dropped on my profile the other day.
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